Our behind-the-scenes journal

Here you’ll find the latest updates on our products, partnerships, and retail presence, alongside stories about the people who make NNIO what it is.

Inside NNIO

What the Colour Black Says About Home Design (And Why It’s Back in Style)

What the Colour Black Says About Home Design (And Why It’s Back in Style)

Introducing The Cosmic Dark Ages capsule collection — a reflection on stillness, shadow, and the beauty of simplicity.

What the Colour Black Says About Home Design (And Why It’s Back in Style)

Introducing The Cosmic Dark Ages capsule collection — a reflection on stillness, shadow, and the beauty of simplicity.

How NNIO Curates Essentials for a Better Home

How NNIO Curates Essentials for a Better Home

Discover how our curated approach to home appliances helps Singaporeans avoid choice overload.

How NNIO Curates Essentials for a Better Home

Discover how our curated approach to home appliances helps Singaporeans avoid choice overload.

How Frank is Scaling NNIO Beyond Borders

How Frank is Scaling NNIO Beyond Borders

Build the right channels and let trust sell.  Frank Lim on picking markets, partners, and a pace that lasts.

How Frank is Scaling NNIO Beyond Borders

Build the right channels and let trust sell.  Frank Lim on picking markets, partners, and a pace that lasts.

Honest Marketing in a Noisy World: Inside NNIO’s Playbook

Honest Marketing in a Noisy World: Inside NNIO’s Playbook

Felicia Tan shares why in an era of well-researched consumers, every word and detail we put online must earn trust.

Honest Marketing in a Noisy World: Inside NNIO’s Playbook

Felicia Tan shares why in an era of well-researched consumers, every word and detail we put online must earn trust.

How Yann Gao Makes Omnichannel Feel Like One Store

How Yann Gao Makes Omnichannel Feel Like One Store

A conversation with Yann Gao on keeping NNIO consistent across channels.

How Yann Gao Makes Omnichannel Feel Like One Store

A conversation with Yann Gao on keeping NNIO consistent across channels.

Elvin Tan on Growing NNIO’s Presence Through Strong Retail Partnerships

Elvin Tan on Growing NNIO’s Presence Through Strong Retail Partnerships

Elvin Tan explains how building trust with retail partners is the key to growing shelf space and brand presence in Singapore’s appliance market.

Elvin Tan on Growing NNIO’s Presence Through Strong Retail Partnerships

Elvin Tan explains how building trust with retail partners is the key to growing shelf space and brand presence in Singapore’s appliance market.